Planning an event often leads to the issue of reaching the right audience, of spending loads of energy and time to advertise it, in order to have prime attendance. Events are incredibly amazing chances to learn, mingle, get inspired and have fun but the best way to reach a large audience is through social media. So that’s why we, your activism committee, decided to shoot and produce a video. We went on a hunt for a suitable location which was free with lots of light, and of course big enough and not too far from the city centre. After long conversations and discussions, we decided on the Grand Theatre, who were really cooperative and very friendly.
Then we searched for participants, people living in Groningen who would want to share their opinions, but are diverse, in order to have interesting opposing views as well and, of course, no video shooting without professional equipment. Having everything figured out finally, we were excited for the day of the shoot. We hoped that enough people show up, our technical skills would suffice and not everyone would agree with each other, being too timid to disagree on camera.
Events are incredibly amazing chances to learn, mingle, get inspired and have fun but the best way to reach a large audience is through social media.
At the day of the shoot, we got up too early for a Saturday and arranged the stage. Slowly, the participants started arriving up the steep stairs and were greeted with coffee and a short, filmed interview. Then the action began; we had a few tryouts to get everyone used to the format and then we bombarded them with our prepared statements and juicy follow-up questions. Questions, such as the opinion of the new forum quickly lead to heated discussions, which we sometimes had to cut short in order to continue.
In the break, everyone had the chance to fill their tummies with Sophia’s amazing vegan brownies and other treats and continued their debates with each other. During the second part, we had minor technical difficulties, our cameras were running out of battery and the microphone stand fell, but with some arrangements we continued, even adding some impromptu statements suggested by the participants to discuss. We collected so much material in the end, that we will produce multiple parts. We ended the event exhausted, laughing, having met new friends, with silly jumping pictures and a musical dishwashing session. Our expectations were for sure exceeded and we got loads of positive feedback. We can’t wait to edit the shots and present to you “Where do you stand”!